I collaborated with gocomo, a social media marketing agency, to design a bold, eye-catching presentation for their UGC performance case with NÉONAIL, showcased at the HORIZONT CMO Kaminabend.
The goal was to create a visually compelling narrative that reflected the energy of the campaign while clearly communicating performance results. I incorporated playful nail-shaped elements to nod to NÉONAIL’s identity, alongside vibrant color blocking and social media-inspired visuals like mobile UI components and stickers. The result was a dynamic, high-impact presentation that stood out, effectively blending creativity with strategic storytelling
✱ Concept Development
I aimed to create a bold, eye-catching presentation that reflected the energy of gocomo and NÉONAIL’s collaboration. The goal was to blend playful visual storytelling with performance-focused clarity.
✱ Custom Graphic Language
I introduced nail-shaped design elements to subtly reference NÉONAIL’s core product, adding brand personality in a fresh, visual way.
✱ Social-First Visuals
Drawing inspiration from social platforms, I used mobile UI frames, emoji-style icons, and sticker-like overlays to echo a native content feel and highlight UGC themes.
